Three Desirable Technologies

Oct 12, 2017 | PCMS in the News

Steve Powell, Sales Director, EMEA at PCMS explains three ways consumers wish their shopping experience could improve: 

1. Digital loyalty schemes: personalised, location-based incentives to be activated via mobile. 

2. Self-checkouts and mobile point of sale: transform the traditional checkout to cut lines. 

3. Self-scan shopping apps: BYOD and incorporating mobile devices by building a shopping list is essential.

Trends show consumers want to embrace mobile solutions as they become more familiar with this type of technology. Whether at home, or in-store, retailers must remember to keep the customer journey consistent across channels.

Click here to read the full article on the A1 Retailer website

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